Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
23/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Snow Removal OnDemand”.
No filler words.
No wasted words
No filler words.
“Utilities”
Has a subtitle
“Hire snow shovelers on-demand!”
9/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “snow”.
First paragraph is 52 characters.
Opens with a tight hook
First paragraph is 397 characters.
487 characters.
Enough substance
2,170 characters.
0 bullet lines, 3 paragraph breaks.
Easy to scan
0 bullet lines, 10 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
4 iPad screenshots.
4.60 average.
Rating of 4.5 or higher
4.36 average.
2,032 ratings.
Enough ratings to be trusted
1,695 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 6 days ago.
Updated recently
Last update 246 days ago.
219 characters of release notes.
Release notes say something
Generic notes: “Fix bugs and improve user experience”
1 language.
Localised listing
1 language.
113 MB.
Reasonable download size
131 MB.