Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
23/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
Contains filler: “app”.
“Utilities”
Has a subtitle
Could not read the store page.
9/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 52 characters.
Opens with a tight hook
First paragraph is 64 characters.
487 characters.
Enough substance
1,984 characters.
0 bullet lines, 3 paragraph breaks.
Easy to scan
0 bullet lines, 9 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
4 iPad screenshots.
4.60 average.
Rating of 4.5 or higher
4.60 average.
2,032 ratings.
Enough ratings to be trusted
3,369 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 6 days ago.
Updated recently
Last update 4 days ago.
219 characters of release notes.
Release notes say something
401 characters of release notes.
1 language.
Localised listing
1 language.
113 MB.
Reasonable download size
96 MB.