Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Childsplay Clothing
Junior Couture - Kids Fashion19/30 characters used.
Uses the 30 characters
29/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Kids Fashion”.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
Could not read the store page.
Could not read the store page.
Uses the 30 characters
Could not read the store page.
Could not read the store page.
Adds new keywords
Could not read the store page.
First paragraph is 151 characters.
Opens with a tight hook
First paragraph is 269 characters.
482 characters.
Enough substance
463 characters.
0 bullet lines, 3 paragraph breaks.
Easy to scan
0 bullet lines, 1 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.86 average.
Rating of 4.5 or higher
4.40 average.
581 ratings.
Enough ratings to be trusted
283 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 147 days ago.
Updated recently
Last update 226 days ago.
99 characters of release notes.
Release notes say something
Generic notes: “Bug fixes and improvements”
27 languages.
Localised listing
1 language.
59 MB.
Reasonable download size
60 MB.