Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Kindred Home Swapping
HomeExchange - House SwappingHomeExchange - House Swapping
Home swap when you travel
21/30 characters used.
Uses the 30 characters
29/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “House Swapping”.
No filler words.
No wasted words
No filler words.
“Members-only home exchange”
Has a subtitle
“Home swap when you travel”
26/30 characters used.
Uses the 30 characters
25/30 characters used.
Repeats title words: “home”.
Adds new keywords
No words repeated from the title.
First paragraph is 317 characters.
Opens with a tight hook
First paragraph is 123 characters.
1,044 characters.
Enough substance
1,244 characters.
0 bullet lines, 4 paragraph breaks.
Easy to scan
6 bullet lines, 5 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.87 average.
Rating of 4.5 or higher
4.81 average.
1,726 ratings.
Enough ratings to be trusted
3,383 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 2 days ago.
Updated recently
Last update 5 days ago.
65 characters of release notes.
Release notes say something
247 characters of release notes.
6 languages.
Localised listing
6 languages.
136 MB.
Reasonable download size
98 MB.