Two listings, one rope
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Section by section
The numbers
Keywords in title + subtitle
Check by check
10/30 characters used.
Uses the 30 characters
8/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Utilities”
Has a subtitle
“Utilities”
9/30 characters used.
Uses the 30 characters
9/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 232 characters.
Opens with a tight hook
First paragraph is 299 characters.
775 characters.
Enough substance
1,347 characters.
13 bullet lines, 2 paragraph breaks.
Easy to scan
0 bullet lines, 11 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
5 iPad screenshots.
2.66 average.
Rating of 4.5 or higher
4.89 average.
62 ratings.
Enough ratings to be trusted
490 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 199 days ago.
Updated recently
Last update 80 days ago.
Generic notes: “- Fixed Device Onboarding with iOS 26 - General Performance Improvemen…”
Release notes say something
400 characters of release notes.
32 languages.
Localised listing
0 languages.
494 MB.
Reasonable download size
340 MB.