Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Raid Rush: Tower Defense TD
Last War:Survival27/30 characters used.
Uses the 30 characters
17/30 characters used.
Keyword part: “Tower Defense TD”.
Carries a keyword, not only a brand
Keyword part: “Survival”.
No filler words.
No wasted words
No filler words.
“Tower Defense Strategy Battle”
Has a subtitle
“Dodge, Defend, Defeat Zombies”
29/30 characters used.
Uses the 30 characters
29/30 characters used.
Repeats title words: “tower”, “defense”.
Adds new keywords
No words repeated from the title.
First paragraph is 124 characters.
Opens with a tight hook
First paragraph is 132 characters.
3,897 characters.
Enough substance
1,440 characters.
29 bullet lines, 19 paragraph breaks.
Easy to scan
4 bullet lines, 10 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.50 average.
Rating of 4.5 or higher
4.74 average.
54,946 ratings.
Enough ratings to be trusted
450,735 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 36 days ago.
Updated recently
Last update 9 days ago.
Generic notes: “Hey! In this update, we made performance improvements and fixed some b…”
Release notes say something
125 characters of release notes.
15 languages.
Localised listing
18 languages.
236 MB.
Reasonable download size
945 MB.