Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Runway: AI Image & Video
Filmora: AI Video Editor&MakerFilmora: AI Video Editor&Maker
AI Video Generator・Reel Maker
24/30 characters used.
Uses the 30 characters
30/30 characters used.
Keyword part: “AI Image & Video”.
Carries a keyword, not only a brand
Keyword part: “AI Video Editor&Maker”.
No filler words.
No wasted words
No filler words.
“Film, Ads & Music Video Maker”
Has a subtitle
“AI Video Generator・Reel Maker”
29/30 characters used.
Uses the 30 characters
29/30 characters used.
Repeats title words: “video”.
Adds new keywords
Repeats title words: “video”, “maker”.
First paragraph is 175 characters.
Opens with a tight hook
First paragraph is 348 characters.
2,374 characters.
Enough substance
3,844 characters.
8 bullet lines, 19 paragraph breaks.
Easy to scan
31 bullet lines, 5 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
10 iPad screenshots.
4.48 average.
Rating of 4.5 or higher
4.68 average.
16,295 ratings.
Enough ratings to be trusted
89,866 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 5 days ago.
Updated recently
Last update 15 days ago.
Generic notes: “Bug fixes and performance improvements.”
Release notes say something
308 characters of release notes.
1 language.
Localised listing
20 languages.
119 MB.
Reasonable download size
580 MB.