Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
ASICS Runkeeper—Run Tracker
Map My Run GPS Running TrackerMap My Run GPS Running Tracker
5K 10K, Half Marathon Training
27/30 characters used.
Uses the 30 characters
30/30 characters used.
Keyword part: “Run Tracker”.
Carries a keyword, not only a brand
Title is the name alone, which is fine at this brand size.
No filler words.
No wasted words
No filler words.
“Running App and Training Plans”
Has a subtitle
“5K 10K, Half Marathon Training”
30/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 240 characters.
Opens with a tight hook
First paragraph is 68 characters.
2,488 characters.
Enough substance
3,817 characters.
13 bullet lines, 6 paragraph breaks.
Easy to scan
26 bullet lines, 16 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.83 average.
Rating of 4.5 or higher
4.84 average.
379,976 ratings.
Enough ratings to be trusted
754,330 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 16 days ago.
Updated recently
Last update 23 days ago.
210 characters of release notes.
Release notes say something
270 characters of release notes.
12 languages.
Localised listing
14 languages.
124 MB.
Reasonable download size
168 MB.