Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
10/30 characters used.
Uses the 30 characters
21/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
“Children Countdown”
Could not read the store page.
Uses the 30 characters
18/30 characters used.
Could not read the store page.
Adds new keywords
No words repeated from the title.
First paragraph is 43 characters.
Opens with a tight hook
First paragraph is 66 characters.
2,272 characters.
Enough substance
2,248 characters.
0 bullet lines, 5 paragraph breaks.
Easy to scan
14 bullet lines, 16 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
9/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
9 iPad screenshots.
iPad screenshots
9 iPad screenshots.
4.60 average.
Rating of 4.5 or higher
4.55 average.
14,573 ratings.
Enough ratings to be trusted
1,514 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 196 days ago.
Updated recently
Last update 26 days ago.
Generic notes: “Bug fixes.”
Release notes say something
Generic notes: “Bug fixes and performance improvements.”
1 language.
Localised listing
22 languages.
174 MB.
Reasonable download size
94 MB.