Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Orbitz Hotels & Flights
Cheapflights: Flights & HotelsCheapflights: Flights & Hotels
Compare and find travel deals
23/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Flights & Hotels”.
No filler words.
No wasted words
No filler words.
“Travel & Car rental deals”
Has a subtitle
“Compare and find travel deals”
25/30 characters used.
Uses the 30 characters
29/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 62 characters.
Opens with a tight hook
First paragraph is 178 characters.
3,029 characters.
Enough substance
2,772 characters.
18 bullet lines, 12 paragraph breaks.
Easy to scan
0 bullet lines, 10 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
1/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
1 iPad screenshots.
iPad screenshots
10 iPad screenshots.
4.79 average.
Rating of 4.5 or higher
4.77 average.
464,732 ratings.
Enough ratings to be trusted
24,566 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 7 days ago.
Updated recently
Last update 7 days ago.
66 characters of release notes.
Release notes say something
193 characters of release notes.
2 languages.
Localised listing
30 languages.
450 MB.
Reasonable download size
127 MB.