Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
ICI TOU.TV
NFB Films10/30 characters used.
Uses the 30 characters
9/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
“Stream Canadian”
Could not read the store page.
Uses the 30 characters
15/30 characters used.
Could not read the store page.
Adds new keywords
No words repeated from the title.
First paragraph is 284 characters.
Opens with a tight hook
First paragraph is 88 characters.
2,748 characters.
Enough substance
958 characters.
10 bullet lines, 17 paragraph breaks.
Easy to scan
10 bullet lines, 4 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
7 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.80 average.
Rating of 4.5 or higher
4.00 average.
423 ratings.
Enough ratings to be trusted
8 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 4 days ago.
Updated recently
Last update 83 days ago.
75 characters of release notes.
Release notes say something
111 characters of release notes.
1 language.
Localised listing
2 languages.
102 MB.
Reasonable download size
36 MB.