Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
March for Babies for iPhone
Jack and Jill Inc.Only March for Babies f
Both fight for
No overlap. These two are not chasing the same searches.
Only Jack and Jill Inc.
27/30 characters used.
Uses the 30 characters
18/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
Contains filler: “iphone”.
No wasted words
No filler words.
“Productivity”
Has a subtitle
“Membership information system”
12/30 characters used.
Uses the 30 characters
29/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 43 characters.
Opens with a tight hook
First paragraph is 168 characters.
1,140 characters.
Enough substance
421 characters.
0 bullet lines, 4 paragraph breaks.
Easy to scan
0 bullet lines, 2 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.05 average.
Rating of 4.5 or higher
4.96 average.
19 ratings.
Enough ratings to be trusted
28 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 113 days ago.
Updated recently
Last update 407 days ago.
Generic notes: “Performance improvement”
Release notes say something
174 characters of release notes.
1 language.
Localised listing
1 language.
55 MB.
Reasonable download size
78 MB.