Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Birthday Calendar +
Ages & Birthdays19/30 characters used.
Uses the 30 characters
16/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Never miss the big days again!”
Has a subtitle
“Best Bday Reminder”
30/30 characters used.
Uses the 30 characters
18/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 146 characters.
Opens with a tight hook
First paragraph is 53 characters.
2,335 characters.
Enough substance
785 characters.
24 bullet lines, 11 paragraph breaks.
Easy to scan
7 bullet lines, 3 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
8 iPad screenshots.
iPad screenshots
3 iPad screenshots.
3.76 average.
Rating of 4.5 or higher
4.79 average.
1,896 ratings.
Enough ratings to be trusted
132 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 6 days ago.
Updated recently
Last update 872 days ago.
301 characters of release notes.
Release notes say something
75 characters of release notes.
1 language.
Localised listing
2 languages.
48 MB.
Reasonable download size
23 MB.