Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
The North Face
True Religion | Since 2002True Religion | Since 2002
Shop Denim, Streetwear & Jeans
14/30 characters used.
Uses the 30 characters
26/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Since 2002”.
No filler words.
No wasted words
No filler words.
“Find hiking gear & sportswear”
Has a subtitle
“Shop Denim, Streetwear & Jeans”
29/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 357 characters.
Opens with a tight hook
First paragraph is 522 characters.
1,381 characters.
Enough substance
1,802 characters.
9 bullet lines, 4 paragraph breaks.
Easy to scan
0 bullet lines, 7 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.72 average.
Rating of 4.5 or higher
4.87 average.
37,177 ratings.
Enough ratings to be trusted
49,399 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 1 days ago.
Updated recently
Last update 8 days ago.
372 characters of release notes.
Release notes say something
Generic notes: “We have made bug fixes and improvements to enhance our customers' shop…”
2 languages.
Localised listing
1 language.
197 MB.
Reasonable download size
62 MB.