Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Inova
MedStar Health5/30 characters used.
Uses the 30 characters
14/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Medical”
Has a subtitle
“It’s how we treat people.”
7/30 characters used.
Uses the 30 characters
25/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 242 characters.
Opens with a tight hook
First paragraph is 324 characters.
999 characters.
Enough substance
1,013 characters.
8 bullet lines, 3 paragraph breaks.
Easy to scan
5 bullet lines, 2 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.68 average.
Rating of 4.5 or higher
4.34 average.
814 ratings.
Enough ratings to be trusted
907 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 366 days ago.
Updated recently
Last update 15 days ago.
Generic notes: “Miscellaneous fixes and improvements.”
Release notes say something
Generic notes: “Bug fixes and product improvements.”
12 languages.
Localised listing
1 language.
171 MB.
Reasonable download size
22 MB.