Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
T. Rowe Price Personal®
HSA Bank23/30 characters used.
Uses the 30 characters
8/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“INVEST WITH CONFIDENCE®”
Has a subtitle
“Own your health & wealth™”
23/30 characters used.
Uses the 30 characters
25/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 219 characters.
Opens with a tight hook
First paragraph is 84 characters.
3,488 characters.
Enough substance
840 characters.
2 bullet lines, 7 paragraph breaks.
Easy to scan
8 bullet lines, 15 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
8 iPad screenshots.
iPad screenshots
1 iPad screenshots.
4.60 average.
Rating of 4.5 or higher
4.17 average.
22,952 ratings.
Enough ratings to be trusted
1,724 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 15 days ago.
Updated recently
Last update 9 days ago.
200 characters of release notes.
Release notes say something
165 characters of release notes.
1 language.
Localised listing
1 language.
74 MB.
Reasonable download size
151 MB.