Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Smash Hit
Jetpack Joyride9/30 characters used.
Uses the 30 characters
15/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Smash through obstacles”
Has a subtitle
“The best endless running game!”
23/30 characters used.
Uses the 30 characters
30/30 characters used.
Repeats title words: “smash”.
Adds new keywords
No words repeated from the title.
First paragraph is 292 characters.
Opens with a tight hook
First paragraph is 74 characters.
979 characters.
Enough substance
2,008 characters.
3 bullet lines, 4 paragraph breaks.
Easy to scan
12 bullet lines, 13 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshot is landscape.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.56 average.
Rating of 4.5 or higher
4.75 average.
109,213 ratings.
Enough ratings to be trusted
103,270 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 178 days ago.
Updated recently
Last update 215 days ago.
Generic notes: “Bug fixes and minor improvements”
Release notes say something
Generic notes: “-Bug fixes & minor improvements”
1 language.
Localised listing
13 languages.
87 MB.
Reasonable download size
399 MB.