Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
16/30 characters used.
Uses the 30 characters
14/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
Contains filler: “new”.
No wasted words
No filler words.
“Utilities”
Has a subtitle
“Utilities”
9/30 characters used.
Uses the 30 characters
9/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 292 characters.
Opens with a tight hook
First paragraph is 614 characters.
898 characters.
Enough substance
1,625 characters.
12 bullet lines, 9 paragraph breaks.
Easy to scan
7 bullet lines, 3 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
3/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.65 average.
Rating of 4.5 or higher
3.00 average.
1,522 ratings.
Enough ratings to be trusted
2 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 25 days ago.
Updated recently
Last update 9 days ago.
91 characters of release notes.
Release notes say something
Generic notes: “-Performance imporovement”
3 languages.
Localised listing
2 languages.
85 MB.
Reasonable download size
60 MB.