Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Cranium: Headache Diary
Simple Headache Log23/30 characters used.
Uses the 30 characters
19/30 characters used.
Keyword part: “Headache Diary”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Track symptoms and triggers”
Has a subtitle
“Track your daily headache.”
27/30 characters used.
Uses the 30 characters
26/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “headache”.
First paragraph is 73 characters.
Opens with a tight hook
First paragraph is 54 characters.
326 characters.
Enough substance
1,314 characters.
0 bullet lines, 3 paragraph breaks.
Easy to scan
4 bullet lines, 8 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
4 iPad screenshots.
4.64 average.
Rating of 4.5 or higher
1.50 average.
163 ratings.
Enough ratings to be trusted
2 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 10 days ago.
Updated recently
Last update 365 days ago.
292 characters of release notes.
Release notes say something
Generic notes: “Bug fixes.”
2 languages.
Localised listing
2 languages.
31 MB.
Reasonable download size
56 MB.