Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Office Word:Edit Word Document
Office Word: Edit DocumentOffice Word: Edit Document
Edit Docs, Sheets & Slides
30/30 characters used.
Uses the 30 characters
26/30 characters used.
Keyword part: “Edit Word Document”.
Carries a keyword, not only a brand
Keyword part: “Edit Document”.
No filler words.
No wasted words
No filler words.
“Read, Create & Edit Word docs”
Has a subtitle
“Edit Docs, Sheets & Slides”
29/30 characters used.
Uses the 30 characters
26/30 characters used.
Repeats title words: “edit”, “word”.
Adds new keywords
Repeats title words: “edit”.
First paragraph is 370 characters.
Opens with a tight hook
First paragraph is 142 characters.
3,910 characters.
Enough substance
2,783 characters.
6 bullet lines, 11 paragraph breaks.
Easy to scan
34 bullet lines, 21 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
8 iPad screenshots.
4.62 average.
Rating of 4.5 or higher
4.71 average.
9,584 ratings.
Enough ratings to be trusted
1,339 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 778 days ago.
Updated recently
Last update 10 days ago.
86 characters of release notes.
Release notes say something
Generic notes: “Fix bugs and improve performance”
19 languages.
Localised listing
15 languages.
227 MB.
Reasonable download size
128 MB.