Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
ESET VPN
OvpnSpider liteBoth fight for
No overlap. These two are not chasing the same searches.
Only OvpnSpider lite
8/30 characters used.
Uses the 30 characters
15/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
Could not read the store page.
Has a subtitle
Could not read the store page.
Could not read the store page.
Uses the 30 characters
Could not read the store page.
Could not read the store page.
Adds new keywords
Could not read the store page.
First paragraph is 42 characters.
Opens with a tight hook
First paragraph is 40 characters.
2,250 characters.
Enough substance
1,299 characters.
10 bullet lines, 14 paragraph breaks.
Easy to scan
12 bullet lines, 20 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
9/10 iPhone screenshots.
Fills the 10 screenshot slots
3/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
9 iPad screenshots.
iPad screenshots
2 iPad screenshots.
4.32 average.
Rating of 4.5 or higher
3.63 average.
549 ratings.
Enough ratings to be trusted
8 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 113 days ago.
Updated recently
Last update 49 days ago.
Generic notes: “- Fixed: Authentication error after connecting to a server”
Release notes say something
Generic notes: “Optimize known issues and enhance user experience.”
38 languages.
Localised listing
3 languages.
55 MB.
Reasonable download size
18 MB.