Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Serene: Sleep & Meditation
Happiz: Hypnosis, Self TherapySerene: Sleep & Meditation
Relax, Sleep, Meditate, Focus
26/30 characters used.
Uses the 30 characters
30/30 characters used.
Keyword part: “Sleep & Meditation”.
Carries a keyword, not only a brand
Keyword part: “Hypnosis, Self Therapy”.
No filler words.
No wasted words
No filler words.
“Relax, Sleep, Meditate, Focus”
Has a subtitle
“Sleep, Relax & Well-Being”
29/30 characters used.
Uses the 30 characters
25/30 characters used.
Repeats title words: “sleep”.
Adds new keywords
No words repeated from the title.
First paragraph is 189 characters.
Opens with a tight hook
First paragraph is 58 characters.
3,731 characters.
Enough substance
1,531 characters.
10 bullet lines, 27 paragraph breaks.
Easy to scan
10 bullet lines, 7 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
8 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.78 average.
Rating of 4.5 or higher
5.00 average.
45 ratings.
Enough ratings to be trusted
2 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 115 days ago.
Updated recently
Last update 619 days ago.
Generic notes: “Minor bug fixes and performance improvements.”
Release notes say something
100 characters of release notes.
7 languages.
Localised listing
1 language.
51 MB.
Reasonable download size
96 MB.