Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
26/30 characters used.
Uses the 30 characters
5/30 characters used.
Keyword part: “Easy & Fast VPN”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Easy to use, secure & fast.”
Has a subtitle
“Secure, fast VPN for privacy”
27/30 characters used.
Uses the 30 characters
28/30 characters used.
Repeats title words: “easy”, “fast”.
Adds new keywords
No words repeated from the title.
First paragraph is 176 characters.
Opens with a tight hook
First paragraph is 69 characters.
734 characters.
Enough substance
1,559 characters.
0 bullet lines, 3 paragraph breaks.
Easy to scan
11 bullet lines, 17 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
3/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
3 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.48 average.
Rating of 4.5 or higher
4.42 average.
140 ratings.
Enough ratings to be trusted
52 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 13 days ago.
Updated recently
Last update 42 days ago.
Generic notes: “- Bug fixes”
Release notes say something
Generic notes: “bug fixes”
1 language.
Localised listing
1 language.
50 MB.
Reasonable download size
137 MB.