Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Deel: Global Payroll & HR
Mercury | Bank DifferentlyDeel: Global Payroll & HR
Your forever people platform
25/30 characters used.
Uses the 30 characters
26/30 characters used.
Keyword part: “Global Payroll & HR”.
Carries a keyword, not only a brand
Keyword part: “Bank Differently”.
No filler words.
No wasted words
No filler words.
“Your forever people platform”
Has a subtitle
“Business and personal accounts”
28/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 165 characters.
Opens with a tight hook
First paragraph is 363 characters.
660 characters.
Enough substance
1,519 characters.
6 bullet lines, 7 paragraph breaks.
Easy to scan
2 bullet lines, 4 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.84 average.
Rating of 4.5 or higher
4.88 average.
3,144 ratings.
Enough ratings to be trusted
13,218 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 3 days ago.
Updated recently
Last update 12 days ago.
179 characters of release notes.
Release notes say something
Generic notes: “→ You now can add Mercury cards directly from the Wallet app by tappin…”
1 language.
Localised listing
1 language.
102 MB.
Reasonable download size
228 MB.