Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Pocket Paws: My lovely dogs
Idle Pet Shelter27/30 characters used.
Uses the 30 characters
16/30 characters used.
Keyword part: “My lovely dogs”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Dog games - Breed & Collect!”
Has a subtitle
Could not read the store page.
28/30 characters used.
Uses the 30 characters
Could not read the store page.
Repeats title words: “dog”.
Adds new keywords
Could not read the store page.
First paragraph is 44 characters.
Opens with a tight hook
First paragraph is 24 characters.
1,552 characters.
Enough substance
1,318 characters.
0 bullet lines, 7 paragraph breaks.
Easy to scan
10 bullet lines, 5 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
7 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.88 average.
Rating of 4.5 or higher
4.73 average.
10,889 ratings.
Enough ratings to be trusted
10,075 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 51 days ago.
Updated recently
Last update 16 days ago.
324 characters of release notes.
Release notes say something
294 characters of release notes.
1 language.
Localised listing
10 languages.
403 MB.
Reasonable download size
570 MB.