Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
EVA VPN - Fast VPN Proxy
avoVPN24/30 characters used.
Uses the 30 characters
6/30 characters used.
Keyword part: “Fast VPN Proxy”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“New generation VPN service”
Has a subtitle
“New VPN Client”
26/30 characters used.
Uses the 30 characters
14/30 characters used.
Repeats title words: “vpn”.
Adds new keywords
No words repeated from the title.
First paragraph is 59 characters.
Opens with a tight hook
First paragraph is 66 characters.
865 characters.
Enough substance
1,027 characters.
0 bullet lines, 8 paragraph breaks.
Easy to scan
0 bullet lines, 5 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
2/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
2 iPad screenshots.
iPad screenshots
4 iPad screenshots.
3.15 average.
Rating of 4.5 or higher
4.15 average.
139 ratings.
Enough ratings to be trusted
126 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 99 days ago.
Updated recently
Last update 18 days ago.
Generic notes: “Cross-device work optimized”
Release notes say something
Generic notes: “New encryption methods have been added in the new version”
3 languages.
Localised listing
2 languages.
89 MB.
Reasonable download size
80 MB.