Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Boom Castle: Tower Defense TD
Idle Tower Defense TD Survival
29/30 characters used.
Uses the 30 characters
27/30 characters used.
Keyword part: “Tower Defense TD”.
Carries a keyword, not only a brand
Keyword part: “Tower Defense TD”.
No filler words.
No wasted words
No filler words.
“Idle Tower Defense TD Survival”
Has a subtitle
“Tower Defense Strategy Battle”
30/30 characters used.
Uses the 30 characters
29/30 characters used.
Repeats title words: “tower”, “defense”.
Adds new keywords
Repeats title words: “tower”, “defense”.
First paragraph is 457 characters.
Opens with a tight hook
First paragraph is 124 characters.
3,952 characters.
Enough substance
3,897 characters.
4 bullet lines, 14 paragraph breaks.
Easy to scan
29 bullet lines, 19 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
Mentions users, ratings, press or awards.
8/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
8 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.66 average.
Rating of 4.5 or higher
4.50 average.
8,837 ratings.
Enough ratings to be trusted
54,946 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 2 days ago.
Updated recently
Last update 36 days ago.
357 characters of release notes.
Release notes say something
Generic notes: “Hey! In this update, we made performance improvements and fixed some b…”
36 languages.
Localised listing
15 languages.
522 MB.
Reasonable download size
236 MB.