Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Instinct: Casual Dating App
Chat. Date. Trust Instinct
27/30 characters used.
Uses the 30 characters
27/30 characters used.
Keyword part: “Deep Chats, Fun Talks”.
Carries a keyword, not only a brand
Keyword part: “Casual Dating App”.
No filler words.
No wasted words
Contains filler: “app”.
“Chat & Meet Open Minded People”
Has a subtitle
“Chat. Date. Trust Instinct”
30/30 characters used.
Uses the 30 characters
26/30 characters used.
Repeats title words: “chat”.
Adds new keywords
Repeats title words: “instinct”.
First paragraph is 41 characters.
Opens with a tight hook
First paragraph is 172 characters.
3,492 characters.
Enough substance
1,126 characters.
0 bullet lines, 26 paragraph breaks.
Easy to scan
3 bullet lines, 4 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.09 average.
Rating of 4.5 or higher
4.88 average.
1,477 ratings.
Enough ratings to be trusted
137,195 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 1 days ago.
Updated recently
Last update 11 days ago.
Generic notes: “Bug fixes and improvements.”
Release notes say something
Generic notes: “Bug fixes and performance improvements — smoother than ever. Enjoy! An…”
2 languages.
Localised listing
6 languages.
183 MB.
Reasonable download size
61 MB.