Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
22/30 characters used.
Uses the 30 characters
12/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
Contains filler: “app”.
No wasted words
No filler words.
“Keep your Phone storage clean”
Has a subtitle
“The versatile utility app”
29/30 characters used.
Uses the 30 characters
25/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 251 characters.
Opens with a tight hook
First paragraph is 446 characters.
2,434 characters.
Enough substance
3,069 characters.
11 bullet lines, 6 paragraph breaks.
Easy to scan
24 bullet lines, 2 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.17 average.
Rating of 4.5 or higher
3.96 average.
149 ratings.
Enough ratings to be trusted
24 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 45 days ago.
Updated recently
Last update 59 days ago.
Generic notes: “Improved app performance and added new features.”
Release notes say something
Generic notes: “We've improved the performance of the Secret Folder, along with other …”
10 languages.
Localised listing
8 languages.
34 MB.
Reasonable download size
23 MB.