Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Silent Letters
Lettre.app - PenPals for lifeLettre.app - PenPals for life
Digital handwritten letters
14/30 characters used.
Uses the 30 characters
29/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “PenPals for life”.
No filler words.
No wasted words
Contains filler: “app”.
“Write, Send and Relax”
Has a subtitle
“Digital handwritten letters”
21/30 characters used.
Uses the 30 characters
27/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 112 characters.
Opens with a tight hook
First paragraph is 290 characters.
112 characters.
Enough substance
2,393 characters.
0 bullet lines, 0 paragraph breaks.
Easy to scan
1 bullet lines, 13 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
10 iPad screenshots.
No ratings yet.
Rating of 4.5 or higher
4.79 average.
0 ratings.
Enough ratings to be trusted
1,544 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 389 days ago.
Updated recently
Last update 24 days ago.
Generic notes: “The issues at app launch have been resolved”
Release notes say something
2949 characters of release notes.
6 languages.
Localised listing
1 language.
31 MB.
Reasonable download size
422 MB.