Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Breathe Zen - Paced Breathing
Anxiety relief - Relax & Sleep
29/30 characters used.
Uses the 30 characters
30/30 characters used.
Keyword part: “Paced Breathing”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Anxiety relief - Relax & Sleep”
Has a subtitle
“Reduce your stress in 5 min”
30/30 characters used.
Uses the 30 characters
27/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “stress”.
First paragraph is 45 characters.
Opens with a tight hook
First paragraph is 187 characters.
3,606 characters.
Enough substance
3,008 characters.
27 bullet lines, 25 paragraph breaks.
Easy to scan
6 bullet lines, 5 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
9/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
4 iPad screenshots.
4.50 average.
Rating of 4.5 or higher
4.90 average.
2 ratings.
Enough ratings to be trusted
40 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 602 days ago.
Updated recently
Last update 205 days ago.
Generic notes: “Performance improvements”
Release notes say something
Generic notes: “New design”
1 language.
Localised listing
8 languages.
7 MB.
Reasonable download size
6 MB.