Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Sleepio 3.0
Sleep Reset: CBT for InsomniaSleep Reset: CBT for Insomnia
CBTI: Better Rest Naturally
11/30 characters used.
Uses the 30 characters
29/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “CBT for Insomnia”.
No filler words.
No wasted words
No filler words.
“The sleep improvement app”
Has a subtitle
“CBTI: Better Rest Naturally”
25/30 characters used.
Uses the 30 characters
27/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 266 characters.
Opens with a tight hook
First paragraph is 39 characters.
1,114 characters.
Enough substance
2,605 characters.
4 bullet lines, 6 paragraph breaks.
Easy to scan
12 bullet lines, 23 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.56 average.
Rating of 4.5 or higher
4.78 average.
77 ratings.
Enough ratings to be trusted
3,455 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 25 days ago.
Updated recently
Last update 13 days ago.
Generic notes: “Bug fixes and improvements. Support for wearable devices sync.”
Release notes say something
Generic notes: “Bug fixes and improvments.”
1 language.
Localised listing
1 language.
66 MB.
Reasonable download size
62 MB.