Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
MyLA 3-1-1
Los Angeles County - The WorksLos Angeles County - The Works
LA County Service Requests
10/30 characters used.
Uses the 30 characters
30/30 characters used.
Keyword part: “1-1”.
Carries a keyword, not only a brand
Keyword part: “The Works”.
No filler words.
No wasted words
No filler words.
“Utilities”
Has a subtitle
“LA County Service Requests”
9/30 characters used.
Uses the 30 characters
26/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “county”.
First paragraph is 73 characters.
Opens with a tight hook
First paragraph is 309 characters.
1,010 characters.
Enough substance
955 characters.
4 bullet lines, 8 paragraph breaks.
Easy to scan
5 bullet lines, 4 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
2/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
1 iPad screenshots.
iPad screenshots
5 iPad screenshots.
1.50 average.
Rating of 4.5 or higher
3.50 average.
472 ratings.
Enough ratings to be trusted
30 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 315 days ago.
Updated recently
Last update 44 days ago.
Generic notes: “We updated the app with the latest features, bug fixes, and performanc…”
Release notes say something
Generic notes: “- bug fixes - performance boost”
26 languages.
Localised listing
2 languages.
99 MB.
Reasonable download size
74 MB.