Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Red Wine & Blue
SwipeBlue to Change the World15/30 characters used.
Uses the 30 characters
29/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Our community’s online home”
Has a subtitle
“Mobilize Progressive Friends”
27/30 characters used.
Uses the 30 characters
28/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 149 characters.
Opens with a tight hook
First paragraph is 71 characters.
949 characters.
Enough substance
228 characters.
0 bullet lines, 8 paragraph breaks.
Easy to scan
0 bullet lines, 0 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
3/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.77 average.
Rating of 4.5 or higher
3.37 average.
128 ratings.
Enough ratings to be trusted
60 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 13 days ago.
Updated recently
Last update 66 days ago.
Generic notes: “Performance improvements”
Release notes say something
Generic notes: “bug fixes, updated libraries”
8 languages.
Localised listing
1 language.
88 MB.
Reasonable download size
41 MB.