Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
White Noise Relax Sleep Sounds
Mo Meditation, Sleep, RecoveryMo Meditation, Sleep, Recovery
#1 for sleep and meditation
30/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Beats for Insomnia & Focus”
Has a subtitle
“#1 for sleep and meditation”
26/30 characters used.
Uses the 30 characters
27/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “sleep”, “meditation”.
First paragraph is 50 characters.
Opens with a tight hook
First paragraph is 244 characters.
1,692 characters.
Enough substance
2,356 characters.
0 bullet lines, 12 paragraph breaks.
Easy to scan
8 bullet lines, 8 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
Mentions users, ratings, press or awards.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
7/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
7 iPad screenshots.
4.56 average.
Rating of 4.5 or higher
4.50 average.
927 ratings.
Enough ratings to be trusted
2,654 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 7 days ago.
Updated recently
Last update 4 days ago.
Generic notes: “Polished the overall app experience”
Release notes say something
192 characters of release notes.
9 languages.
Localised listing
9 languages.
161 MB.
Reasonable download size
144 MB.