Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Kelo: Expense Tracker & Budget
Neto: Money & Net Worth30/30 characters used.
Uses the 30 characters
23/30 characters used.
Keyword part: “Expense Tracker & Budget”.
Carries a keyword, not only a brand
Keyword part: “Money & Net Worth”.
No filler words.
No wasted words
No filler words.
“Bills, subscriptions, spending”
Has a subtitle
“Expenses, savings & crypto”
30/30 characters used.
Uses the 30 characters
26/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 59 characters.
Opens with a tight hook
First paragraph is 163 characters.
2,007 characters.
Enough substance
1,927 characters.
15 bullet lines, 8 paragraph breaks.
Easy to scan
9 bullet lines, 8 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
5/10 iPhone screenshots.
Fills the 10 screenshot slots
8/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
2 iPad screenshots.
5.00 average.
Rating of 4.5 or higher
5.00 average.
8 ratings.
Enough ratings to be trusted
8 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 0 days ago.
Updated recently
Last update 8 days ago.
811 characters of release notes.
Release notes say something
353 characters of release notes.
10 languages.
Localised listing
2 languages.
66 MB.
Reasonable download size
76 MB.