Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Clean Lion
Wipe Neat: Cleanup StorageWipe Neat: Cleanup Storage
Optimize & Cleanup Storage
10/30 characters used.
Uses the 30 characters
26/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Cleanup Storage”.
No filler words.
No wasted words
No filler words.
“Utilities”
Has a subtitle
“Optimize & Cleanup Storage”
9/30 characters used.
Uses the 30 characters
26/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “cleanup”, “storage”.
First paragraph is 28 characters.
Opens with a tight hook
First paragraph is 167 characters.
955 characters.
Enough substance
933 characters.
4 bullet lines, 1 paragraph breaks.
Easy to scan
5 bullet lines, 7 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.31 average.
Rating of 4.5 or higher
4.36 average.
96 ratings.
Enough ratings to be trusted
182 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 253 days ago.
Updated recently
Last update 143 days ago.
Generic notes: “fix some bugs”
Release notes say something
Generic notes: “Bug fixes and performance improvements”
1 language.
Localised listing
1 language.
32 MB.
Reasonable download size
26 MB.