Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Bills Due Tracker
Bill View - Bill Tracker17/30 characters used.
Uses the 30 characters
24/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Bill Tracker”.
No filler words.
No wasted words
No filler words.
“Payment Reminders & Planner”
Has a subtitle
“Recurring Expense Tracker”
27/30 characters used.
Uses the 30 characters
25/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “tracker”.
First paragraph is 238 characters.
Opens with a tight hook
First paragraph is 171 characters.
1,821 characters.
Enough substance
838 characters.
17 bullet lines, 5 paragraph breaks.
Easy to scan
9 bullet lines, 5 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
9/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
6 iPad screenshots.
4.50 average.
Rating of 4.5 or higher
5.00 average.
6 ratings.
Enough ratings to be trusted
2 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 8 days ago.
Updated recently
Last update 253 days ago.
657 characters of release notes.
Release notes say something
Generic notes: “Minor improvements”
1 language.
Localised listing
1 language.
8 MB.
Reasonable download size
29 MB.