Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
ByStander Personal Safety
GuardOn25/30 characters used.
Uses the 30 characters
7/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Safety advocates on demand.”
Has a subtitle
“For your safety...”
27/30 characters used.
Uses the 30 characters
18/30 characters used.
Repeats title words: “safety”.
Adds new keywords
No words repeated from the title.
First paragraph is 255 characters.
Opens with a tight hook
First paragraph is 33 characters.
3,756 characters.
Enough substance
937 characters.
14 bullet lines, 23 paragraph breaks.
Easy to scan
4 bullet lines, 3 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
3/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
0 iPad screenshots.
No ratings yet.
Rating of 4.5 or higher
4.75 average.
0 ratings.
Enough ratings to be trusted
4 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 21 days ago.
Updated recently
Last update 735 days ago.
770 characters of release notes.
Release notes say something
Generic notes: “We hear you... we are continuously updating the app to make it more re…”
1 language.
Localised listing
2 languages.
135 MB.
Reasonable download size
163 MB.