Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
SAEM
Cleo HealthOnly SAEM
Both fight for
No overlap. These two are not chasing the same searches.
4/30 characters used.
Uses the 30 characters
11/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Productivity”
Has a subtitle
Could not read the store page.
12/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 22 characters.
Opens with a tight hook
First paragraph is 132 characters.
469 characters.
Enough substance
1,124 characters.
1 bullet lines, 2 paragraph breaks.
Easy to scan
0 bullet lines, 3 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
3.83 average.
Rating of 4.5 or higher
4.72 average.
6 ratings.
Enough ratings to be trusted
25 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 85 days ago.
Updated recently
Last update 18 days ago.
Generic notes: “General bug fixes and enhancements.”
Release notes say something
Generic notes: “Updates for login and security”
35 languages.
Localised listing
1 language.
143 MB.
Reasonable download size
52 MB.