Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Imperial Supplies
RTA Mobile17/30 characters used.
Uses the 30 characters
10/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Business”
Has a subtitle
“Tools for fleet managers”
8/30 characters used.
Uses the 30 characters
24/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 114 characters.
Opens with a tight hook
First paragraph is 103 characters.
1,584 characters.
Enough substance
310 characters.
0 bullet lines, 13 paragraph breaks.
Easy to scan
0 bullet lines, 2 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
10/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
9 iPad screenshots.
iPad screenshots
10 iPad screenshots.
4.22 average.
Rating of 4.5 or higher
2.31 average.
18 ratings.
Enough ratings to be trusted
16 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 3 days ago.
Updated recently
Last update 18 days ago.
105 characters of release notes.
Release notes say something
Generic notes: “Upgraded api and performance”
1 language.
Localised listing
3 languages.
71 MB.
Reasonable download size
72 MB.