Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Steller: Travel Planner App
Plan & Book, Itinerary Guide
27/30 characters used.
Uses the 30 characters
29/30 characters used.
Keyword part: “Travel Planner App”.
Carries a keyword, not only a brand
Keyword part: “Hotel Perks & Points”.
Contains filler: “app”.
No wasted words
No filler words.
“Plan & Book, Itinerary Guide”
Has a subtitle
“book like a travel agent”
28/30 characters used.
Uses the 30 characters
24/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 119 characters.
Opens with a tight hook
First paragraph is 64 characters.
2,880 characters.
Enough substance
1,184 characters.
0 bullet lines, 27 paragraph breaks.
Easy to scan
0 bullet lines, 6 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
iPhone only, nothing to add.
4.70 average.
Rating of 4.5 or higher
4.95 average.
980 ratings.
Enough ratings to be trusted
182 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 29 days ago.
Updated recently
Last update 3 days ago.
194 characters of release notes.
Release notes say something
Generic notes: “Minor bug fixes & improvements”
8 languages.
Localised listing
1 language.
163 MB.
Reasonable download size
178 MB.