Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Avast Secureline VPN Proxy
OvpnSpider liteAvast Secureline VPN Proxy
Secure Wifi, Private Browsing
Both fight for
No overlap. These two are not chasing the same searches.
Only OvpnSpider lite
26/30 characters used.
Uses the 30 characters
15/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Secure Wifi, Private Browsing”
Has a subtitle
Could not read the store page.
29/30 characters used.
Uses the 30 characters
Could not read the store page.
No words repeated from the title.
Adds new keywords
Could not read the store page.
First paragraph is 158 characters.
Opens with a tight hook
First paragraph is 40 characters.
2,926 characters.
Enough substance
1,299 characters.
7 bullet lines, 7 paragraph breaks.
Easy to scan
12 bullet lines, 20 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
3/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
6 iPad screenshots.
iPad screenshots
2 iPad screenshots.
4.66 average.
Rating of 4.5 or higher
3.63 average.
23,749 ratings.
Enough ratings to be trusted
8 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 25 days ago.
Updated recently
Last update 49 days ago.
Generic notes: “Fixed bugs and crashes.”
Release notes say something
Generic notes: “Optimize known issues and enhance user experience.”
29 languages.
Localised listing
3 languages.
486 MB.
Reasonable download size
18 MB.