Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Thumbtack: Home Service Pros
Contractor, Plumber, Planner
28/30 characters used.
Uses the 30 characters
20/30 characters used.
Keyword part: “Home Service Pros”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Contractor, Plumber, Planner”
Has a subtitle
“Earn money your way”
28/30 characters used.
Uses the 30 characters
19/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 167 characters.
Opens with a tight hook
First paragraph is 219 characters.
2,708 characters.
Enough substance
1,974 characters.
29 bullet lines, 12 paragraph breaks.
Easy to scan
20 bullet lines, 6 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.89 average.
Rating of 4.5 or higher
3.05 average.
471,906 ratings.
Enough ratings to be trusted
4,385 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 3 days ago.
Updated recently
Last update 5 days ago.
Generic notes: “This update includes improvements and bug fixes to keep Thumbtack runn…”
Release notes say something
97 characters of release notes.
1 language.
Localised listing
7 languages.
239 MB.
Reasonable download size
121 MB.