Two listings, one rope
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Sentara Health Plans
Virginia Cardinal CareSection by section
The numbers
Keywords in title + subtitle
Check by check
20/30 characters used.
Uses the 30 characters
22/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Health & Fitness”
Has a subtitle
“Virginia Medicaid Managed Care”
16/30 characters used.
Uses the 30 characters
30/30 characters used.
Repeats title words: “health”.
Adds new keywords
Repeats title words: “virginia”, “care”.
First paragraph is 343 characters.
Opens with a tight hook
First paragraph is 257 characters.
1,382 characters.
Enough substance
910 characters.
9 bullet lines, 2 paragraph breaks.
Easy to scan
5 bullet lines, 5 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
6/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
0 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.36 average.
Rating of 4.5 or higher
4.80 average.
1,190 ratings.
Enough ratings to be trusted
7,493 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 8 days ago.
Updated recently
Last update 185 days ago.
Generic notes: “Enhancements and Bug fixes.”
Release notes say something
Generic notes: “Bug fixes and improvements”
1 language.
Localised listing
2 languages.
75 MB.
Reasonable download size
26 MB.