Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
CheapTickets Hotels & Flights
Cheap flights – WayAway29/30 characters used.
Uses the 30 characters
23/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “WayAway”.
No filler words.
No wasted words
No filler words.
“Vacation Deals and Activities”
Has a subtitle
“Last minute airplane tickets”
29/30 characters used.
Uses the 30 characters
28/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 62 characters.
Opens with a tight hook
First paragraph is 32 characters.
2,067 characters.
Enough substance
2,455 characters.
12 bullet lines, 6 paragraph breaks.
Easy to scan
15 bullet lines, 6 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
1/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
1 iPad screenshots.
iPad screenshots
5 iPad screenshots.
4.80 average.
Rating of 4.5 or higher
4.75 average.
110,001 ratings.
Enough ratings to be trusted
30,065 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 4 days ago.
Updated recently
Last update 112 days ago.
Generic notes: “We're constantly updating our app to make your travel easier. We have …”
Release notes say something
201 characters of release notes.
1 language.
Localised listing
22 languages.
456 MB.
Reasonable download size
307 MB.