Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
FamilySearch Tree
Ancestry: Family History & DNAAncestry: Family History & DNA
Genealogy, Records & Ethnicity
17/30 characters used.
Uses the 30 characters
30/30 characters used.
Title is the name alone, which is fine at this brand size.
Carries a keyword, not only a brand
Keyword part: “Family History & DNA”.
No filler words.
No wasted words
No filler words.
“Trace ancestors and heritage”
Has a subtitle
“Genealogy, Records & Ethnicity”
28/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 337 characters.
Opens with a tight hook
First paragraph is 329 characters.
3,038 characters.
Enough substance
3,099 characters.
0 bullet lines, 8 paragraph breaks.
Easy to scan
31 bullet lines, 7 paragraph breaks.
No user counts, press or awards mentioned.
Shows social proof
No user counts, press or awards mentioned.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
9/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
9 iPad screenshots.
4.83 average.
Rating of 4.5 or higher
4.77 average.
502,817 ratings.
Enough ratings to be trusted
647,471 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 0 days ago.
Updated recently
Last update 3 days ago.
Generic notes: “Improved stability and fixed bugs”
Release notes say something
Generic notes: “Bug fixes”
47 languages.
Localised listing
12 languages.
207 MB.
Reasonable download size
624 MB.