Two listings, one rope
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Section by section
The numbers
Keywords in title + subtitle
Check by check
15/30 characters used.
Uses the 30 characters
16/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“formerly Grand Rounds”
Has a subtitle
“Blueprint Portal app”
21/30 characters used.
Uses the 30 characters
20/30 characters used.
No words repeated from the title.
Adds new keywords
Repeats title words: “blueprint”, “portal”.
First paragraph is 280 characters.
Opens with a tight hook
First paragraph is 121 characters.
3,910 characters.
Enough substance
729 characters.
9 bullet lines, 19 paragraph breaks.
Easy to scan
6 bullet lines, 3 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
No user counts, press or awards mentioned.
7/10 iPhone screenshots.
Fills the 10 screenshot slots
4/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
5 iPad screenshots.
iPad screenshots
3 iPad screenshots.
4.93 average.
Rating of 4.5 or higher
4.72 average.
35,322 ratings.
Enough ratings to be trusted
3,447 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 4 days ago.
Updated recently
Last update 3 days ago.
196 characters of release notes.
Release notes say something
Generic notes: “Bug fixes and improvements.”
1 language.
Localised listing
1 language.
295 MB.
Reasonable download size
53 MB.