Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
30/30 characters used.
Uses the 30 characters
17/30 characters used.
Keyword part: “PassKey Lock”.
Carries a keyword, not only a brand
Title is the name alone.
No filler words.
No wasted words
No filler words.
“Password Manager Browser 1 App”
Has a subtitle
“Lock Apps Keep Vault Safe”
30/30 characters used.
Uses the 30 characters
25/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 49 characters.
Opens with a tight hook
First paragraph is 206 characters.
3,385 characters.
Enough substance
1,803 characters.
3 bullet lines, 10 paragraph breaks.
Easy to scan
22 bullet lines, 4 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
Mentions users, ratings, press or awards.
4/10 iPhone screenshots.
Fills the 10 screenshot slots
5/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
4 iPad screenshots.
iPad screenshots
5 iPad screenshots.
2.31 average.
Rating of 4.5 or higher
4.37 average.
1,928 ratings.
Enough ratings to be trusted
16,812 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 1803 days ago.
Updated recently
Last update 540 days ago.
372 characters of release notes.
Release notes say something
Generic notes: “Fixed the bug of Dropbox connection”
1 language.
Localised listing
3 languages.
114 MB.
Reasonable download size
19 MB.