Two listings. One rope.
Pick your app and a competitor to see who wins each check, and which keywords only one of you holds.
Mileage Tracker by Everlance
MileIQ: Mileage Tracker & LogMileage Tracker by Everlance
Mile, Expense & Tax Deductions
28/30 characters used.
Uses the 30 characters
29/30 characters used.
Title is the name alone.
Carries a keyword, not only a brand
Keyword part: “Mileage Tracker & Log”.
No filler words.
No wasted words
No filler words.
“Mile, Expense & Tax Deductions”
Has a subtitle
“Track Driving Miles & Expenses”
30/30 characters used.
Uses the 30 characters
30/30 characters used.
No words repeated from the title.
Adds new keywords
No words repeated from the title.
First paragraph is 181 characters.
Opens with a tight hook
First paragraph is 86 characters.
3,236 characters.
Enough substance
3,919 characters.
19 bullet lines, 17 paragraph breaks.
Easy to scan
19 bullet lines, 12 paragraph breaks.
Mentions users, ratings, press or awards.
Shows social proof
Mentions users, ratings, press or awards.
10/10 iPhone screenshots.
Fills the 10 screenshot slots
6/10 iPhone screenshots.
First screenshots are portrait.
Portrait panels up front
First screenshots are portrait.
8 iPad screenshots.
iPad screenshots
0 iPad screenshots.
4.83 average.
Rating of 4.5 or higher
4.76 average.
52,525 ratings.
Enough ratings to be trusted
113,891 ratings.
No recent written reviews available.
Recent reviews are positive
No recent written reviews available.
Last update 2 days ago.
Updated recently
Last update 16 days ago.
401 characters of release notes.
Release notes say something
Generic notes: “This update includes bug fixes and minor improvements to enhance your …”
3 languages.
Localised listing
1 language.
186 MB.
Reasonable download size
117 MB.